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VALENTINO GIVES BACK AT THE HAUTE COUTURE SHOW
On the occasion of the Valentino Un Château Haute Couture show, which took place on July 5, 2023 at the Château de Chantilly in France, the seating arrangements were retrieved from previous runway shows and brand moments, putting the concept of reuse into practice.
Part of the show’s setup was donated to La Réserve des art, a French non-profit that upcycles and reconditions sets and props to give them a new life, repurposing them for its creative community of over 10 thousand members. A partnership that has now reached its third edition and is animated by a shared desire: to generate positive change in society and in the territory the brands intervene on.
A conscious initiative profoundly present at the “Château”. An open and inclusive arena that can become a symbol celebrating beauty, uniqueness, and freedom.